On Friday 29th September, the Association of Scottish Businesswomen held their 2017 National Business Awards, celebrating the talent of business and professional women across Scotland. It was a lovely evening, attended by 230 guests at Glasgow Grand Central Hotel. There were over 50 finalists across 12 award categories including exporting excellence, innovative start up and best team.
I’m absolutely delighted to announce that LaserFlair won Most Enterprising Business of the Year. In the photo, Wendy Maltman the ASB President, is on my right. Jackie Brierton, CEO of GrowBiz Perthire on my left, presented the award.
A year of new things
This year, I have been focusing on shouting about LaserFlair more. I made a decision to push myself out of my comfort zone to try new things. Then I had to make them happen. If I didn’t, who else would?
It took me four years to decide that I really did have interesting things to blog about! Every project is a case study just waiting to be shared with a customers’ permission. Blogging has become a great way of describing what I do and how I do it. Recently, Feedspot rated my blog in their Top 40 Laser Cutting Blogs on the internet, and also their Top 100 Laser Blogs.
LaserFlair’s website had a complete overhaul in February. I moved it WordPress from Yola so my blog would be hosted within the website and drive traffic to it. I’ve had lots of complements on its fresh new look, and the new logo too.
I’ve thrown myself into social media properly at last. Not only have I found it a great way to share my blogs and pictures of what I’m doing day by day, it’s been a great way to follow what customers are doing. I’ve made lots of great new contacts too.
While I have taken quite good video footage of the machine at work, I knew that putting a video together of my workflow for my website was beyond me. So I commissioned one showing my process from artwork preparation and machine set up to making my own plywood business cards.
Finally, I decided it was time to put myself forward for a business award. This ASB award was the first one I applied for. I had an interview in July with the judges. After that, I knew I was a finalist, and the winners were announced at the dinner.
The biggest surprise
And the biggest surprise of all? Apart from winning the award, I’ve realised how much I’ve enjoyed these activities that I didn’t think I’d like at all. I’ve learned new skills, made lots of new contacts, gained new customers, and had fun doing it.
It turned out that my biggest challenge was overcoming the barriers I put up in my own mind against my own success.
More information about the ASB awards can be found here.