SignageWood

Branded wooden sign for selfie bug

Branded wooden sign for selfie bug

Craig Hutchison of Vollood Hair and Beauty in Dunfermline has a lovely old VW Beetle covered in Vollood branding. He wanted a piece of wood engraved with his logo to sit in front of the roof rack as a finishing touch.  Vollood Hair and Beauty is Dunfermline’s only vegan hair and beauty salon. Craig fitted it out with a smart yet sustainable vibe using lots of reclaimed wood, and the sign matched this look perfectly.

As part of his social media campaign, Craig planned to park the bug at different places around the town. People could win vouchers if they spotted it and posted selfies with the car.

Craig visited the workshop with the wood and we planned to complete the job while he waited.

Adjusting the logo artwork

Before he arrived, Craig sent me a vector file of his logo so I could make sure it was right for what I needed.  It was. Vector files are really flexible as I can rescale them and make customised tweaks to suit what the customer wants. In this case, Craig wanted the logo to fit the long, thin piece of wood he’d brought.

For clarity, Craig wanted the logo to be as big as possible. As the wood is narrowest in the middle and the logo is widest in the middle, I scaled it so that there’d be a 10mm gap between the engraving and the top and bottom edges of the wood at the narrowest point. He thought of removing ‘Hairdressing and Beauty’ and make ‘Vollood’ bigger, but decided not to in the end.

Vollood sign on the laser
Vollood sign on the laser

Engraving the wood

For stability, I usually sit large pieces of wood in the bottom of the machine after removing the knife bed.

Craig wanted the logo engraved as deep and dark as possible. He loved watching the machine engrave his logo and how the wood grain stood out clearly in the engraved areas.

He took the wood home to treat it for outdoor display outdoors. After he mounted it on the car, he posted photos on Facebook.

 

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